The Elevatory logo

Marketing services & coaching

The marketing team you'd hire — or the one we'll teach you to build.

Meta, Google, SEO, email and websites, run by specialists who've been doing this for Australian businesses since 2014. Done for you, or done with you. Your call.

  • A senior specialist on every channel, without the headcount
  • You own the ad accounts, the assets and the data — always
  • ROI guarantee: if it doesn't return, we keep working for free
Rated 4.9/5 from 84+ Google Reviews
  • 12 yearsrunning Australian campaigns
  • 2,500+businesses
  • 8xROAS on current Google Ads campaigns

Book a free marketing audit

30 minutes. We'll look at your accounts and tell you where the money's leaking.

Book a Free Marketing Audit

Or call 1300 634 230

The Elevatory marketing team reviewing campaign performance

8x

ROAS on Google Ads

Be Bangles, jewellery

7x

ROAS on Google Ads

Bravery Co, accessories

5x

ROAS in month one

Brigid McLaughlin, fashion

$1.99

cost per lead, 1,300 leads in a month

At The Treehouse

As featured in

  • Daily Telegraph logo
  • ValiantCEO logo
  • Studio 10 logo
  • HuffPost logo
  • Prospa logo
  • Telstra logo

Two ways to work with us

Most agencies sell you one model because it's the only one they run. We do both, with the same team and the same standards — because the right answer depends on whether you want marketing capability inside your business, or off your plate entirely.

Done for you

We run it.

A specialist on each channel, executing weekly, reporting monthly. You get an agency team without carrying the headcount, and you stay across it without living in it.

  • Campaigns built, launched and optimised by our team
  • Monthly reporting against your numbers, not vanity metrics
  • A single strategist who knows your business, not an account manager
  • You still own every account and asset

Best if you have budget and no internal marketing capability — or a team already at capacity.

Done with you

We build it alongside you.

We set the strategy, build it with you, and hand over the keys. The campaigns stay, and so does the capability — in your business, in your team, permanently.

  • Strategy and structure set by senior specialists
  • We build the first version with you, then coach you through running it
  • Your team learns to read the data and make the call
  • Nothing breaks when the engagement ends

Best if you want the knowledge to stay in-house rather than rented.

Same team. Same standards. Same ROI guarantee. Most clients start done-for-you and move to done-with-you as their team grows — and we'd rather tell you that up front than pretend a retainer should last forever.

What we run

Six channels, each with a specialist who does only that. Not one generalist stretched across all of it.

Meta Ads

Campaign structure, creative testing and retargeting built for return, not reach.

  • Full-funnel campaign architecture
  • Systematic creative testing, not guesswork
  • Run by Caroline, a certified Meta Ads trainer

Google Ads

Search, Shopping and Performance Max, structured for efficiency and tracked to a sale.

  • Search, Shopping, PMax and YouTube
  • Negative keyword and search term discipline
  • Currently delivering 8x ROAS on live client accounts

SEO

Technical, on-page and local — the compounding channel most businesses neglect.

  • Technical audit and site-wide fixes
  • Category structure, internal linking and content
  • Local SEO and Google Business Profile

Email & Automation

The channel that costs nothing per send and quietly carries your margin.

  • Welcome, abandoned cart, post-purchase and win-back flows
  • Launch and promotional sequences
  • List growth, segmentation and deliverability

Websites

Built to convert, not just to look good — and fast enough that people stay.

  • Conversion-focused build or rebuild
  • Speed, Core Web Vitals and mobile UX
  • Ecommerce navigation, search and filtering

Landing Pages

Campaign-specific pages that give your ad spend somewhere worth landing.

  • Built per campaign and per audience
  • A/B tested against a real hypothesis
  • Wired to your tracking from day one

And the thing underneath all of it: tracking.

Since the iOS privacy update, most businesses we audit are making decisions on numbers that are quietly wrong. Before we spend a dollar of your budget, we fix your GA4, your conversion tracking and your attribution — because a campaign you can't measure is a campaign you can't improve.

How we start

Audit & benchmark

We go into your accounts, your analytics and your site. What's working, what's leaking, and what your numbers actually say — usually not what the last report said.

Audit checklist and growth chart on a sunlit desk

Strategy & priority

One plan, sequenced. Which channel first, what budget, what we expect it to return, and what we're deliberately not doing yet.

Two people reviewing a customised growth game plan on a laptop

Build & launch

Tracking first, then the build. Campaigns, pages, flows and creative, live and measurable.

Hand mapping an implementation plan on paper

Optimise & report

Weekly optimisation, monthly reporting against your commercial numbers. You'll always know what your marketing did and what it cost.

Reviewing tracked revenue figures with a pen

The clause most agencies won't write

ROI, or we keep working for free.

Every agency will tell you they get results. Almost none of them will put it in the agreement.

Our guarantee

If the campaigns and funnels we build together haven't generated a positive return on your ad spend by the end of the engagement, we keep working with you at no additional cost until they do.

Not a refund. Not a partial credit. We keep showing up — because a refund hands your money back and still leaves you with the problem you came to us with.

It also means we turn work away. If your margins or your budget can't make paid media work yet, we'll say so on the audit rather than take a retainer and hope.

We've been able to make that promise since 2014.

You own everything. Always.

Your ad accounts stay in your name

Meta and Google Ads live in your Business Manager and your Google account. We get access, not ownership.

Your data stays yours

Pixels, audiences, conversion history and analytics. All of it yours, all of it exportable.

Your assets come with you

Creative, copy, landing pages, email flows and documentation. Handed over, not held hostage.

If you leave, you leave with everything. We'd rather earn the next month than lock you into it.

What it looks like in practice

Be Bangles — Jewellery brand

Be Bangles

Jewellery brand

  • Consistent 8x ROAS on Google Ads
  • Content strategy rebuilt from a 300+ response customer survey
  • Site-wide SEO and navigation overhaul
Bravery Co — Luxury accessories

Bravery Co

Luxury accessories

  • 7x ROAS on Google Ads
  • Upsell offer lifted sales per customer 2–3x
  • Meta campaigns holding 3–4x ROAS
Brigid McLaughlin — Fashion house

Brigid McLaughlin

Fashion house

  • 5x ROAS in the first month, without discounting
  • Peak-season UX fixes ahead of the holidays
  • Local and online list-building strategy
At The Treehouse — Neuroscience coach

At The Treehouse

Neuroscience coach

  • 1,300 new leads in one month at $1.99 each
  • 16 course sales direct from launch
  • Lead magnet and course funnel rebuilt

See all case studies

Who we work with

2,500+ Australian businesses and counting

We support driven business owners ready to grow with more clarity, confidence and control — and to own their marketing rather than rent it.

  • Local service businesses who want more local leads.

  • Coaches and consultants launching or expanding their offers.

  • Course creators preparing for their first (or next) big launch.

  • Ecommerce brands ready to scale and build momentum.

Book a free marketing audit

Logos of Australian businesses coached by The Elevatory, including Skin Queen, Daisy's Closet, Adored Illustrations, Fan Friends and Haven Prints
A small sample of the brands we've coached.

Who actually does the work

Not an account manager relaying messages to a junior. The people below are the ones in your account.

Digital Marketing & Ads Strategist

Leads our Meta Ads division and the team of specialists inside it. Background in psychology, marketing and communications — blending creative with data to build funnels that convert, with certified Meta Ads training behind every campaign.

  • Meta™ Ads
  • TikTok Ads
  • Funnels
  • Digital Campaigns

Tech & Optimisation Specialist

Leads Google Ads, SEO and everything technical. A career spanning ecommerce and pricing strategy across travel and major media agencies, helping hundreds of clients demystify their data and build funnels that actually convert.

  • Google Ads
  • SEO
  • Website Optimisation
  • CRM
  • Email

Backed by the wider team — strategy, financials and leadership — because marketing decisions are commercial decisions. Meet the full team →

This is for you if

  • You're turning over $150K+ with a product or service that's already selling
  • You have budget to put behind paid media, or a real reason to build organic first
  • You want senior specialists on each channel rather than one generalist
  • You want to know what your marketing actually returned, in dollars

This isn't for you if

  • You're pre-revenue or still validating the offer — fix that first, we'll tell you how
  • Your margins can't currently support paid acquisition
  • You want someone to 'do social media' without a commercial goal attached
  • You want the accounts kept out of your hands so you don't have to look at them

Book your free marketing audit

30 minutes. We'll go into your accounts, your analytics and your site, and tell you where the money is leaking and which channel to fix first. No pitch — you'll get the answer whether you work with us or not.

Prefer to talk first? Call 1300 634 230 or email nikki@theelevatory.com

Frequently asked questions